A comprehensive 5-day online training program designed to equip defence tech professionals with critical communication and PR skills. The program focuses on practical strategies for effectively engaging key stakeholders, including media, investors, government officials, partners, and customers. Participants will also gain a unique opportunity to address specific challenges and goals through direct interactions with stakeholder representatives during dedicated Q&A sessions.
Program
*The program details will be updated
Day 1
● The Role of Communication in Defence Tech● Making the Most of International Conferences: Best Practices
Julia Petryk, CEO, CalibratedLiuka Lobarieva, COO, Calibrated
Day 2
● Effective Communication with Government Stakeholders● Managing Client Communication During Contract Execution
Daria Kotova & Olha Gonchar, Partners, Advanq Law Firm
Day 3
● Explaining Your Technology to Different Stakeholder Groups
Olena Chekryzhova, Founder and Owner at ENGINFORM, Founder and Academic Director at ENG for UARMY, Military English Teacher
Day 4
● Engaging International Media: Crafting Publishable Stories Without Compromising Security
Brian Rohan, International Journalist (WaPo, AP, CNN, NYT, BBC, Pulitzer Prize finalist for reporting on the Libyan Civil War)
Day 5
● Investor Relations● Q&A Session with Industry Stakeholder Representatives
TBA
Who should attend?
● Defence tech startup leaders (Founders, CEOs)● PR and Communications professionals in the defence tech sector● Technical writers● Grant writers● Public Affairs Managers
Registration Fee
The organizers may deny your participation due to security reasons, with a full refund.
₴2000🇺🇦 Free for Ukrainian Veterans and Military Personnel
Includes access to Defence Tech Comms Bootcamp recordings, PDF presentations, and the opportunity to join a Signal chat to connect with other participants.
Please note that access will remain active for 3 months only.
Program 2024
«The Role of Communication in Defence Tech»Julia Petryk, CEO, Calibrated
«Strategic Communications in Disaster Response» Lieutenant Commander Jeannie Shaye, Public Affairs Officer for the U.S. Coast Guard, Pacific Area«Communications Strategies for Raising Capital»JOHN M. CORRIGAN, Co-Founder and COO, Kurve.
«Understanding NATO Strategic Communications»
Maryna Vorotyntseva, Senior Expert, NATO Strategic Communications Centre of Excellence«Technical Writing»
Richard Brown, Head of Technology Communications, BAE Systems«Working with the Media: How to Talk About Technology Without Compromising It»
Liuka Lobarieva, COO, Calibrated
Antonina Ria, PR Specialist, Calibrated
FAQ
What Happens After Payment?
After your payment is confirmed, access links to the recordings and PDF presentations from each session will be sent to your email. You will also receive an invitation to join a Signal chat, where you can connect with other Bootcamp participants. Please note that access is valid for 3 months. If you don’t receive the email, check your spam folder or contact us at moc.rp-tcudorp%40ailuj
How Long Does Each Session Last?
The duration of each session depends on the speaker. On average, a session lasts up to 90 min.
What Is the Language of the Sessions?
The bootcamp was conducted in both English and Ukrainian, with handout materials provided in English.
Co-hosted by:
Calibrated is a Ukraine-born communications agency with a global focus, specializing in advocacy and communications for resilience tech, including info/cybersecurity and defence tech. Media partner of top industry events like IT Arena Lviv and Resilience Conference London, as well as Counteroffensive Pro publication.
Tech PR School offers specialized training in public relations for startups and tech companies, equipping teams with the tools and strategies needed to build a strong, impactful presence in the global market.